MKT 209 - International Marketing
Course Advisories: MKT 101.
Skills Advisories: Eligibility for ENG 110 or ENG 110H.
Theory and practice of marketing on an international scale. Presents information on the global nature of the marketing process and its impact on the effectiveness of firms entering a different market. Special emphasis is placed on economic and business systems throughout the world. Provides information about the Pacific Rim and EC markets and their development.
Text Books/Course Materials
|Important Section Information
Section Information as of 28-JAN-2022 01:01:31 AM
Title: MKT 209 International Marketing
Instructor: Jeff Arthur
Internet/Web Instructional Method
Section Corequisites: NONE
|Term: ||Spring 2022|
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