MKT 203 - Marketing Communications

Study of how businesses use marketing to communicate through traditional advertising, digital marketing and public relations. Topics include identifying target markets, selecting types of media, evaluating and developing ads and implementation of public relations programs.

Text Books/Course Materials
Important Section Information
Section Information as of 16-JAN-2026 11:01:19 PM

  • Title: MKT 203 Marketing Communications
  • CRN: 63886
  • Instructor: Anna Kwong
  • HyFlex Instructional Method
  • Section Corequisites: NONE
  • Bldg/Room: BC 228 Business/Communication Center

    • Meeting Time
    T 06:00pm - 09:05pm 228 Business/Communication Center 01/27/25 05/24/25
    Seating Availability
    Waitlist Availability
    Capacity Taken Available Capacity Taken Available
    35 20 15 5 0 5
    Critical Dates for this Course
    Term: Spring 2025
    Last day to add class: 08-FEB-2025
    Last day to drop with an enrollment refund: 08-FEB-2025
    Last day to drop without a "W": 09-FEB-2025
    Last day to drop with a "W": 04-APR-2025
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    SBCC 8.2