ENT 203 - Marketing Plan Development

Course Advisories: ENT 202.

Examines key marketing variables, including market analysis, branding, strategic positioning, market segmentation, and the development of a marketing plan. Students develop marketing strategies to improve sales performance and close rates, increase customer loyalty and retention, and craft a unique competitive advantage.

Text Books/Course Materials
Important Section Information
Section Information as of 10-DEC-2024 10:12:55 PM

  • Title: ENT 203 Marketing Plan Development
  • CRN: 61751
  • Instructor: Jennifer Brown
  • Internet/Web Instructional Method
  • Section Corequisites: NONE
  • Bldg/Room: Online Class

    • Meeting Time
    3.2 hours/week
    Seating Availability
    Waitlist Availability
    Capacity Taken Available Capacity Taken Available
    45 15 30 7 0 7
    Critical Dates for this Course
    Term: Spring 2025
    Last day to add class: 20-FEB-2025
    Last day to drop with an enrollment refund: 13-FEB-2025
    Last day to drop without a "W": 20-FEB-2025
    Last day to drop with a "W": 14-MAR-2025
    Census Date: 21-FEB-2025
    [ Close Window ]
    SBCC 8.2